List of My Favourite Blogging Tools that have Saved my Life

From taking that perfect Insta shot to writing an appealing blog title to capture your audience’s attention, life as a blogger can get very hectic. Rest assured, I have a list of amazing blogging tools that I use everyday which I’m sure will make your life much easier! (Hint: they are all free* to use!)

My Top 10 Blogging Tools

1. Pinterest

Pinterest is a platform full of ideas and inspiration, making it one of my go-to places to be inspired when I’m lacking that extra oomph. It is also a great place to share your blog posts since there is a chance that your pins will go viral! We all want that, right?

How can you promote your blog on Pinterest?

Here are a few tips on how to start taking advantage of Pinterest as a blogging tool:

  • Switch to a Pinterest Business account to analyse your analytics such as daily and monthly viewers.
  • Create a blog board specifically for your blog articles so people can easily find your blog posts.
  • Images are so important because that is what makes people want to click and repin your pins. To make the designing process super easy, I highly recommend creating your Pinterest pins on Canva. Also be sure that your pins are vertical, not horizontal – purely because vertical pins are larger and stand out more.
  • Add the Pinterest Pin It Button to your blog images to allow your readers to easily share it on their Pinterest boards. Cue more views!

Using pinterest as a blogging tool

2. Instagram

I have a love/hate relationship with Instagram. With constant fluctuations in engagement due to changes to their algorithm, building an engaged community is challenging.

However, Instagram is still one of my favourite blogging tools to utilise for my brand. I enjoy the process of taking photos, editing them, and creating a cohesive feed. I also find that Instagram stories is a great way to promote your blog as well as showcase your life to build a more personal relationship with your followers.

Let’s engage on Instagram! You can find me here.

3. Twitter

Twitter is an AMAZING platform for bloggers. Out of all the social media platforms, I find that twitter has the most supportive and friendly blogger community. Don’t believe me? Try it to find out for yourself 😉

Here are some of my tips on getting the most out of Twitter:

  • Engage with other bloggers on a daily basis. Connect with other bloggers and you’ll find yourself a group of supportive friends. I recommend being active on Twitter everyday because that is how you can consistently build your following.
  • Support other bloggers by retweeting their posts and giving them shoutouts. The blogging community is all about supporting each other. If you support others, others will support you. Let’s lift each other up!
  • Don’t be afraid to promote your posts multiple times a day. Since twitter is such a fast-moving platform, you can afford to promote your posts multiple times a day without looking spammy.

Using Twitter as a Blogging Tool

4. Planoly

If you’re as obsessed as me about getting your Instagram feed looking all pretty and cohesive, you’ve got to get Planoly!

It is a visual planner that schedules your Instagram posts and you can see what it looks like on your grid before it is posted. When you want to post it, simply click ‘post now’ and it will take you directly to your Instagram app. Super easy!

Here’s what my January Instagram schedule looks like:

Using Planoly as a Blogging Tool

I started using it on the 7th January and you can see by the end of the month, I wasn’t as active as I was – oops! I’ll work on that in February 😉 It shows you what time you posted as well as the number of hearts and comments each post received. This can help you find out what kind of photos people engage with post 🙂

5. Buffer

Another scheduling tool is Buffer where you can pre-schedule your content on your social media platforms including Facebook, Instagram and Twitter.

Personally, I use Buffer only for scheduling promotional tweets to be posted while I am asleep. I mean who doesn’t want some engagement while they’re asleep? However, use this with caution, you don’t want to overdo promoting yourself as you can paint yourself as “annoying”. I post 3 promotional tweets during the night but you can be the judge of how many you should schedule. I say no more than 5 😉

6. Disqus

Disqus is a comment plug-in for your blog. I love how organised my comment section looks on my blog, and it’s so easy for you to engage with your audience because you can upvote comments.

I just really like Disqus based on how easy the comment system is and haven’t come across any problems with others trying to comment but this is a personal preference. I know some bloggers dislike Disqus but I am all for it!

I say try it to see if it tickles your fancy!

7. VSCO (Apple/Android) + Afterlight (Apple/Android)

If you aren’t on the VSCO and Afterlight bandwagon, get on it!

In my opinion, VSCO and Afterlight is one of the best photo-editing apps. Being user-friendly and full of editing options, you can quickly process your photo from one being poorly lit to BAM! Insta-worthy 😉

Photo editing, blogging toolsPhoto editing, blogging tools

8. KWFinder

Keyword Finder is a great keyword research tool to help you improve your ranking on Google a.k.a SEO.

No idea what SEO is? SEO is an acronym for Search Engine Optimisation. It is the process of increasing the number of organic search results for your site. The higher you rank on Google, the more organic traffic your site will receive. This is where KWFinder comes in handy.

Before you publish your blog post, head onto KWFinder to search what kind of keywords you should use in order to rank on Google. Note that the free account only allows you to search 5 times in 24 hours and reveals 50 keyword suggestions per search. For me, this is more than enough 🙂

Here’s an example of this blog post:

Using KWFinder as a blogging tool

My keyword is “blogging tools” and here are the possible keywords I can use where you can see the number of monthly searches.

The most important column is difficulty (the last column). You want to aim for a keyword with a green level of difficulty and choose a keyword no higher than 39. Using those type of keywords will increase your chances to be ranked high on Google.

Using KWFinder as a blogging tool

“Blogging tools” has a difficulty level of 54 meaning it is possible but challenging to rank high on Google. There is also a column graph of the monthly search volume for “blogging tools” and you can see that it is constantly being searched.

Try it out for your blog to increase your organic traffic!

9. Mailerlite

Mailerlite is a email marketing tool that allows you to send newsletters, create landing pages and popups.

I will admit that I wanted to use ConvertKit but sadly, it’s out of my budget and I have to say that Mailerlite is the best alternative. I made the switch from Mailchimp to Mailerlite because I find that it is much easier to manoeuvre around, especially when creating landing pages. Also, I find that it doesn’t send your emails to your subscriber’s “spam inbox” which Mailchimp tends to do.

Check out Mailerlite for yourself! It is free to use until you reach 1000 subscribers and you can send unlimited emails! YAS!

10. Bitly

You know the moment when you can’t fit your long URL into your tweet? *facepalm*

Bitly will save your day 😉 It shortens your URL into Bitlinks where you can track the total clicks, referrers and locations. For a specific URL, you will have the same bitlink so you can continue using it to track how well it is performing.

Need more blogging tips?

Here are a few helpful reads:

What are your favourite blogging tools that you’d like to share?

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  • This is so informative, Stephanie! I really enjoyed learning about KWFinder because I discovered a keyword tool a couple years ago, and I’ve yet to find one similar. This will get the job done for me 😀

    Great post!
    Dianna <3

    • I am so glad you enjoyed this, Dianna! KWFinder is honestly a lifesaver! 😀 Thank you for stopping by xo

  • LifeWithFernie

    This is such a helpful post! I definetly needed to read a post like this and I am so pleased I did! 💗

  • Such a great list! I’ve actually never heard of half of these, that VSCO tool looks interesting! Also thanks so much for explaining how to use Pinterest properly, it’s always been a sm that confuses me x

    EscapesAndEpiphanies | Travel Fashion Lifestyle

    • I’m so glad this post helped you! Pinterest is one of the newer platforms I am using and I’m loving it! So full of inspiration xo

  • Thanks for this list. I didn’t know about several of those, and I need to check out Buffer ASAP.

  • The VSCO tool looks like something I should be getting. Times lighting is so off 🙂

    • Yes!! It’s hard to find good lighting so it definitely is a saviour!

  • Ella in Wanderlust ☽

    Great article! I can’t believe I still haven’t got to grips with Pinterest. Everyone says it’s a massive way to get traffic but I’m just not feeling it. I must try harder with it I guess.

    • Thank you 🙂 Yes! It’s a great opportunity to bring traffic! Good luck!

  • Steph

    Great article! I even downloaded some of your suggestions.

  • Taylor

    Thanks for the awesome tips Stephanie. I am definitely going to give some of these a try! I’ve been hearing good things about Disqus. It is something I really need to add to my blog (:

  • Jenni Kainulainen

    You have always so useful tips about blogging! This one was again a great one. I have to check out that picture editing tool, thanks for the tip!

    • Haha I try to help bloggers out when I experience and learn valuable things 😛 Thank you so much, Jenni!

  • Amandela

    A lot of these are my favorites too and others I recognize but never knew their significance. Great article, thanks for sharing!

  • RIkki Parker

    This was such an AMAZING post! I needed some help with Pinterest because the stress I get from it makes my teeth itch! I’ve never heard of Buffer or KWfinder but I’m soooo super grateful to have learned about them because they are tools I definitely need in my life!

    • Pinterest is great!! I know in the beginning, you feel sooooo lost but I promise you’ll get there 🙂 Yes! I swear by those tools!

  • Peter Nyiri

    Hi Stephanie,
    Nice to meet you!
    It’s interesting how we bloggers gravitate towards the same tools…
    I use MailerLite and I can say the exact same sentence about it that you did… Other services are out of my budget.

    • Hi Peter, nice to meet you too! I love Mailerlite, so many valuable options over there.

  • Great resource post steph!! I am still totally lost on how to use pinterest and super intimidated LOL

    • Thank you!! Don’t worry, I was the same when I first started LOL I’m starting to get the gist of it ^.^

  • Rawlings

    Thanks Stephanie for this concise and insightful post. Its very helpful. My blog view grow a little in the past few days because of pinterest .

  • Great post! Very helpful tips! 🙌🏻 Quite a few I hadn’t heard of before.

  • Oh, I haven’t heard about some tools before, time to try them out! Very helpful post xx

  • Sarahi Cardenas

    Thank you for the tips! I will definitely try the KWFinder now!!

  • Helene Trager Kusman

    This was so helpful! I dont have a pinterest account for my blog but now I am definitey going to make one!

  • Thanks for sharing this Stephanie, I am using most of it except for KWFinder, I will read up more on this as it sounds like its something which could get our ranking up.

    • You’re very welcome! I’m glad this post has been helpful for you.

  • Farha Cutypie

    I never knew about these blogging tools.. This post is definitely going to help bloggers to sought out their work in order.. Thanks for sharing

  • Ja’d Kurumi🐨🌸

    Who knew there were so many media tools!! I’m so glad you shared these tools because it can help all bloggers expand their blogs/brand.

    • There are heaps!! I’ve had my fair share of testing to find the best ones 😛

  • Ariel Hester

    Interesting! I think I may have underestimated Twitter. I might have to try that out again!

  • I am hooked to buffer. ❤️ I need to look into KWfinder now because my skills in seo are pretty awful! Great post really. ❤️

    • Yes! Buffer is amazing! Definitely, SEO can be hard sometimes but KWfinder will help 🙂 Thank you so much!