From taking that perfect Insta shot to writing an appealing blog title to capture your audience’s attention, life as a blogger can get very hectic. Rest assured, I have a list of amazing blogging tools that I use everyday which I’m sure will make your life much easier! (Hint: they are all free* to use!)
My Top 10 Blogging Tools
Pinterest is a platform full of ideas and inspiration, making it one of my go-to places to be inspired when I’m lacking that extra oomph. It is also a great place to share your blog posts since there is a chance that your pins will go viral! We all want that, right?
How can you promote your blog on Pinterest?
Here are a few tips on how to start taking advantage of Pinterest as a blogging tool:
- Switch to a Pinterest Business account to analyse your analytics such as daily and monthly viewers.
- Create a blog board specifically for your blog articles so people can easily find your blog posts.
- Images are so important because that is what makes people want to click and repin your pins. To make the designing process super easy, I highly recommend creating your Pinterest pins on Canva. Also be sure that your pins are vertical, not horizontal – purely because vertical pins are larger and stand out more.
- Add the Pinterest Pin It Button to your blog images to allow your readers to easily share it on their Pinterest boards. Cue more views!
I have a love/hate relationship with Instagram. With constant fluctuations in engagement due to changes to their algorithm, building an engaged community is challenging.
However, Instagram is still one of my favourite blogging tools to utilise for my brand. I enjoy the process of taking photos, editing them, and creating a cohesive feed. I also find that Instagram stories is a great way to promote your blog as well as showcase your life to build a more personal relationship with your followers.
Let’s engage on Instagram! You can find me here.
Twitter is an AMAZING platform for bloggers. Out of all the social media platforms, I find that twitter has the most supportive and friendly blogger community. Don’t believe me? Try it to find out for yourself 😉
Here are some of my tips on getting the most out of Twitter:
- Engage with other bloggers on a daily basis. Connect with other bloggers and you’ll find yourself a group of supportive friends. I recommend being active on Twitter everyday because that is how you can consistently build your following.
- Support other bloggers by retweeting their posts and giving them shoutouts. The blogging community is all about supporting each other. If you support others, others will support you. Let’s lift each other up!
- Don’t be afraid to promote your posts multiple times a day. Since twitter is such a fast-moving platform, you can afford to promote your posts multiple times a day without looking spammy.
If you’re as obsessed as me about getting your Instagram feed looking all pretty and cohesive, you’ve got to get Planoly!
It is a visual planner that schedules your Instagram posts and you can see what it looks like on your grid before it is posted. When you want to post it, simply click ‘post now’ and it will take you directly to your Instagram app. Super easy!
Here’s what my January Instagram schedule looks like:
I started using it on the 7th January and you can see by the end of the month, I wasn’t as active as I was – oops! I’ll work on that in February 😉 It shows you what time you posted as well as the number of hearts and comments each post received. This can help you find out what kind of photos people engage with post 🙂
Another scheduling tool is Buffer where you can pre-schedule your content on your social media platforms including Facebook, Instagram and Twitter.
Personally, I use Buffer only for scheduling promotional tweets to be posted while I am asleep. I mean who doesn’t want some engagement while they’re asleep? However, use this with caution, you don’t want to overdo promoting yourself as you can paint yourself as “annoying”. I post 3 promotional tweets during the night but you can be the judge of how many you should schedule. I say no more than 5 😉
Disqus is a comment plug-in for your blog. I love how organised my comment section looks on my blog, and it’s so easy for you to engage with your audience because you can upvote comments.
I just really like Disqus based on how easy the comment system is and haven’t come across any problems with others trying to comment but this is a personal preference. I know some bloggers dislike Disqus but I am all for it!
I say try it to see if it tickles your fancy!
If you aren’t on the VSCO and Afterlight bandwagon, get on it!
In my opinion, VSCO and Afterlight is one of the best photo-editing apps. Being user-friendly and full of editing options, you can quickly process your photo from one being poorly lit to BAM! Insta-worthy 😉
Keyword Finder is a great keyword research tool to help you improve your ranking on Google a.k.a SEO.
No idea what SEO is? SEO is an acronym for Search Engine Optimisation. It is the process of increasing the number of organic search results for your site. The higher you rank on Google, the more organic traffic your site will receive. This is where KWFinder comes in handy.
Before you publish your blog post, head onto KWFinder to search what kind of keywords you should use in order to rank on Google. Note that the free account only allows you to search 5 times in 24 hours and reveals 50 keyword suggestions per search. For me, this is more than enough 🙂
Here’s an example of this blog post:
My keyword is “blogging tools” and here are the possible keywords I can use where you can see the number of monthly searches.
The most important column is difficulty (the last column). You want to aim for a keyword with a green level of difficulty and choose a keyword no higher than 39. Using those type of keywords will increase your chances to be ranked high on Google.
“Blogging tools” has a difficulty level of 54 meaning it is possible but challenging to rank high on Google. There is also a column graph of the monthly search volume for “blogging tools” and you can see that it is constantly being searched.
Try it out for your blog to increase your organic traffic!
Mailerlite is a email marketing tool that allows you to send newsletters, create landing pages and popups.
I will admit that I wanted to use ConvertKit but sadly, it’s out of my budget and I have to say that Mailerlite is the best alternative. I made the switch from Mailchimp to Mailerlite because I find that it is much easier to manoeuvre around, especially when creating landing pages. Also, I find that it doesn’t send your emails to your subscriber’s “spam inbox” which Mailchimp tends to do.
Check out Mailerlite for yourself! It is free to use until you reach 1000 subscribers and you can send unlimited emails! YAS!
You know the moment when you can’t fit your long URL into your tweet? *facepalm*
Bitly will save your day 😉 It shortens your URL into Bitlinks where you can track the total clicks, referrers and locations. For a specific URL, you will have the same bitlink so you can continue using it to track how well it is performing.
Need more blogging tips?
Here are a few helpful reads:
- How to Boost Traffic to your Blog as a New Blogger
- Revealing the Truth and Myths about the Blogging Community